We’re an established auditor in this area, having been involved in the evolution of Brand Safety standards from the initial years of IASH in 2005, to the creation of Content Verification (CV) Principles in 2010, to the JICWEBS DTSG (Digital Trading Standards Group) Principles.
Following the merger of JICWEBS and The Trustworthy Accountability Group (TAG), we now support the world's leading program to fight criminal activity and protect brand safety in digital advertising.
The TAG Brand Safety Certified Program helps companies demonstrate their commitment to brand protection and ensure that advertising partners have taken the necessary steps to reduce the risk of unsafe ad placements.
This helps clarify for advertisers why their brands are safe in your hands.
The TAG Brand Safety Certified Program also covers Content Verification (CV) tools. Our established testing in this area provides insight into the capabilities of CV products to block and report ad misplacement, and the value these brand safety tools can deliver.
In both areas we take a consultative approach to ensure you not only experience a smooth audit but also value the end result with our post certification marketing support.
Verified Brand Safety Clients

Adverty

Agenda21 Digital

Amobee

Audience Store

Auto Trader

Bauer Media Group

Bidstack

Blis Media Ltd

Conde Nast Publications

Conversant

Crimtan

DAZN Media

eBay (UK)

Essence

ESI Media Ltd


Facebook Audience Network

Fifty

Financial Times Ltd

Global Media Entertainment Ltd

GroupM

Guardian Media Group

Havas

Haymarket

Hearst UK

Hello!

Hybrid Theory

Immediate Media

Inskin


IPG Mediabrands

Jaa Media

Just Premium

Knorex

LADbible

LoopMe

m6

Magnite

Mail Metro Media

MediaCom London

MediaCom North

Merkle Periscopix

MindShare

MiQ Digital LTD

Mobsta

Nativo

Navigate Digital

News UK & Ireland Limited

Omnicom Media Group UK

OutBrain

Precise TV

Publicis Media

Quantcast

Reach Shared Services

Rezonence Ltd

RTE

Samsung Electronics UK

Scoota

Shpock

Sky

Spotify

SYZYGY

TAN Media

Teads Ltd

Telegraph Media Group

The7stars

The Kite Factory

The Trade Desk

Total Media

Tripadvisor

Triplelift

Twitter UK Ltd

Unruly

VDX.tv

VE Global UK

Venatus

Verizon Media

Vevo (UK)

Vibrant Media

Wavemaker

Xaxis Digital Ltd