TI Media verified by ABC to JICWEBS Brand Safety Principles

TI Media logotype


Today, TI MEDIA has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

TI Media is at the forefront of quality content and brands that entertain and fuel

the passions of millions of consumers every day. 

TI Media proud heritage spans over 160 years and includes over 40 of the UK’s

best-loved brands including Country Life, Woman's Weekly, What's on TV,

Wallpaper*, Trusted Reviews, Woman&Home, Horse & Hound, Ideal Home and


As a JICWEBS approved and industry owned Verification Provider, ABC supplies the online media industry with a trusted and robust currency on which media space can be bought and sold. For more information on ABC’s Verification Service please go to: www.abc.org.uk/verification/brand-safety

Adriana Tailor, Head of Data and Insight at TI Media comments:
"We are delighted to receive the DTSG seal following the ABC audit which shows the great quality of our premium content brands and our commitment to safe and transparent industry standards. Bolstering our advertising offering is our rich media digital offering which taps into our global premium publishing content ensuring the same brand safety standards are achieved.’


Simon Redlich, Chief Executive at ABC, said: “We are delighted to have verified TI MEDIA to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles. ABC’s verification service gives our industry confidence about compliance with JICWEBS industry-agreed standards and raises the bar in the important area of brand safety, a key milestone in the evolution of digital display advertising.”

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