As the digital media industry continually develops and becomes more complex and technologically advanced, it is increasingly important to underpin the processes and systems behind the reporting.
We have a wide variety of digital audits available. Each caters to the market they serve and can be either technically complex or more top-level, policy orientated. Importantly, all are based on industry agreed standards.
Here’s a list of the some of the digital, process based, audits we provide:
We work in a number of areas serving the market to protect brands when advertising. For more information view our Brand Safety page.
Online Behavioural Advertising/Privacy
We have services which are designed to raise awareness and certify data and practices used in online behavioural advertising (OBA). For more information view our OBA and Privacy page.
We work with service providers across the media industry to confirm their capability to meet the agreed standards for their area of expertise. View all our Associates here.
COUNTER (Counting Online Usage Networked Electronic Resources)
This is an industry standard for measuring the usage of scientific, technical and medical online journals. View our COUNTER auditing page for more information. You may also wish to visit: www.projectcounter.org
UK Online Measurement (UKOM)
We audit the census element of UKOM’s reporting, as performed by comScore, to verify whether it meets JICWEBS reporting standards. Find out more about our UKOM auditing. You may also wish to visit: www.ukom.uk.net
All the above services are processes based. Find out more about our digital number audits.