Reported Data - ABC Bulk Distribution

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Reported Data

This section sets out other data and information that is reported on the ABC Certificate.

Requirements 

1. Total Average Distribution and selected normal issue Total Distribution 

1. You must report the total Average Distribution per issue, and total distribution for the selected normal issue, broken out by print copies and digital copies, as follows:

   • Free Copies, including:
     • Free Pick Up
     • Free Requested
     • Free Letterbox
   • Paid Single Copies, including:
     • Retail Sales (Sale or Return)
     • Single Copy Sales
   • Paid Subscriptions, including:
     • Single Copy Subscription Sales
     • All You Can Read Sales
     • Multiple Copy Subscription Sales

Note: Only copies sold or distributed within the UK and Republic of Ireland may be reported.

2.    Print and digital copies distributed to the same individual 

1. You may claim a print copy and a digital copy for an issue that are distributed to the same individual in the distribution analysis and total ABC distribution. This includes the following scenarios, where the individual is known and identifiable:
   
   
   1. A sale or subscription of both a print and digital copy to the same individual (whether as a single transaction – ‘a bundled/package sale’ or separate transactions)
      
      
   2. A free print copy and a paid digital copy to the same individual
      
      
   3. A paid print copy and a free digital copy to the same individual
      
      
   4. A free print copy and a free digital copy to the same individual
      
      
2. If you include print and digital copies of an issue to the same individual in your claim, as noted in (a) above, you must report the average number of individuals that received both a print and digital copy per issue in the total average distribution for the period. This will appear as a note on the certificate and in ABC data.
   
   
   1. Where the details of the individual are not known because the distribution category’s requirements do not require it, then these copies do not need to be accounted for in the note. Examples include retail sales, Free Pick Up, Free Letterbox.

3.    Duplicate copies

1. With the exception noted in point 2 above, you cannot claim duplicate copies to a known individual unless there is a category available to report them (for example Multiple Subscriptions). Note: 
   
   
   1. A duplicate print copy or duplicate digital copy is defined as two or more occurrences of the same name, or company name (where the addressee is not identified by name or job title) or address unless it can be shown that the copies are distributed to different individuals.

4. Issue details, circulations 

1. You must report the following for each:

   1. The issue identifier. For example cover date, issue number

   2. The total distribution

5. Target Audience

1.  The audience is a statement of intent, which you must be able to satisfy ABC is reasonable and consistent with the claimed distribution.

6. You may choose to report a Group Certificate

1. You may choose to report a Group Certificate that combines the circulations from 2 or more publications’ Certificates providing:
   
   
   1. Each Certificate relates to the same Reporting Standards
      
      
   2. Each Certificate is for the same Reporting Period
      
      
   3. Each publication has the same publishing frequency
      
      ABC will produce Group Certificates from the data submitted for the constituent publications.

7. Optional Reporting

Guidance 

No additional guidance.