Sample Free Distribution - Regional Publications
Sample Free Distribution
Free copies distributed, on an irregular basis, using an existing ABC Free Distribution category.
Principles
2. Prior notification of distribution details to ABC
3. Distribution must be of an existing edition claimed on the certificate
Requirements
1. Distribution uses an existing ABC Free Distribution category, without the need for a regular and consistent basis
-
The requirements of the relevant Regional Publication Free Distribution category apply, with the exception that distribution may be of a single issue.
-
The Free Distribution categories eligible for reporting as Sample Free Distribution are:
-
Free Pick Up
-
Free Letterbox
-
Free Requested
-
-
-
All Sample Free Distribution copies must be delivered and made available within 24 hours of the majority of the rest of the distribution of the relevant issue.
-
Requirements relating to distribution across issues being on a regular and consistent basis and changes from previous certificates are ignored.
2. Prior notification of distribution details to ABC
-
You must obtain ABC’s agreement in advance of the distribution, having provided full details of timings, delivery locations etc. This is to enable audit work to be conducted at the appropriate time, including real time testing where appropriate.
3. Distribution must be of an existing edition claimed on the certificate
-
The copies must be broadly similar to an existing edition being claimed on the certificate. Therefore a certificate cannot comprise copies claimed in the Sample Free Distribution category alone.
Reporting
Mandatory
Average Sample Free Copies per issue for the period [reported as Free Copies] analysed by:
- Digital Copy
An analysis of the total average Sample Free copies (Free Pick Up method only) that are distributed packaged with other products (as opposed to solus). This will include quantity and description.
For example:
Packaged copies:
500 copies distributed at hotels with XYZ magazine.
1,213 copies packaged with PQR magazine in a retail multipack
Optional
-
A verifiable overview description of the Free Copies claim
-
The average Free Copies claim analysed into:
-
Regular:
-
Free Pick Up Copies (print only), optionally broken out by:
-
Gross distribution
-
Net Distribution
-
-
Free Letterbox (print only)
-
Free requested
-
-
Sample:
-
Free Pick Up Copies (print only), optionally broken out by:
-
Gross distribution
-
Net Distribution
-
-
Free Letterbox (print only)
-
Free requested
-
-
Guidance
No additional guidance.