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Reporting Standards for print and digital editions of products registered in the Regional Publications sector.


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Latest updates

September 2019
  • Brand and Group Reports: Publishers can now report Google Analytics 'Users' on ABC Brand or Group Reports to demonstrate their online brand reach. This provides a cost-effective alternative to our more detailed Web Traffic certificate.

Issued July 2019
  • Concurrent Release: Instead of publishing a concurrent release of data, certificates will be released on a rolling basis as publishers submit their circulation claims. Publishers will submit their returns as normal but instead of ABC holding certificates until a specified date, certificates will be released 5 working days after submission.

  • Brand and Group Reports: Publishers can now report Google Analytics 'Users' on ABC Brand or Group Reports to demonstrate their online brand reach. This provides a cost-effective alternative to our more detailed Web Traffic certificate.

  • Annual Publications: For titles published annually (or less frequent):

    • The reporting period can be the date range over which the issue is distributed.

    • To take account of staggered distribution of geographical editions, the requirement for editions to be distributed on or about the same date as the main edition does not apply.

  • Christmas/New Year Exclusions: It is clarified that exclusions for issues during the Christmas/New Year period for weekly titles is covered by the specific rule for that period, and that the public holiday rule cannot also be applied.

Issued January 2019
  • Consolidated auditing - amendment to give greater flexibility to the annual audit of six-monthly certificates

  • Free Pick Up/Sample Free Distribution: Free copies packaged with other newspapers, magazines or products can now be included in these categories. Examples include a free publication within a retail multipack, a publication inserted within another publication and a free publication within a goodybag

Issued December 2017
  • Excluded issues - Christmas (Daily titles only): The following has been added in relation to optional exclusions for the Christmas/New Year period: "If the fall of days renders these dates inappropriate ABC reserves the right to amend the dates for any particular year". It has been agreed that for 2017 publishers may opt to exclude issues published on Friday 22nd December from the average circulation. The issue's circulation must be reported separately on the certificate in line with existing requirements.

Issued July 2017 (effective from December 2017 period) 
  • New ABC Standards have been agreed for Regional Publications. The link above details significant changes in reporting and circulation requirements that will come into effect from Reporting Periods ending December 2017.
Issued April 2017
  • Excluded issues: The ability to exclude an issue of a paid for publication from the average circulation due to a local bank holiday has been amended to those issues where sales are affected by a local public holiday, evidenced either by publication on an official local authority website or by virtue of a long-standing custom/tradition previously recognised by ABC.

If you require information on any earlier changes please contact us.


Reporting Standards Group (RSG)

The Reporting Standards Group (RSG) members below have been approved by the ABC Board and represent the wider membership in the development of the Reporting Standards. As an ABC member, if you have any issue or request about these standards, you can contact us or any of the RSG members below. 

  • Alison Jarvis, Newspaper Sales Shared Manager, Reach plc

  • Darron McLoughlin (Chair), Audience Development Director, Archant Norfolk

  • Jeff Almond, Media Facilities Executive, The News Media Association

  • Keith Donaldson, Chief Executive, JICREG

  • Scott Barnard, Account Manager, Amplifi

  • Tina Callcutt, JPI Media


Submission deadlines

PeriodSubmission deadline
Sep 2019 10/10/2019
Oct 2019 07/11/2019
Nov 2019 05/12/2019
Dec 2019  09/01/2020
Dec 2019 (6 & 12 Month) 27/01/2020
Jan 2020 13/02/2020
Feb 2020 12/03/2020
Mar 2020 09/04/2020
Apr 2020 14/05/2020
May 2020 11/06/2020
Jun 2020 09/07/2020
Jun 2020 (6 & 12 Months) 27/07/2020
Jul 2020 13/08/2020
Aug 2020 10/09/2020
Sep 2020 08/10/2020
Oct 2020 12/11/2020
Nov 2020 10/12/2020

Accounting calendar

Details of the weeks applied to each audit month and the months applied to each reporting period.


Archived standards

If you require past versions of Reporting Standards you can find them here.

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