Delivering a Valued Stamp of Trust for the Media Industry


We've been verifying media companies to industry agreed standards since 1931. All our verified clients have earned a stamp of trust which clearly demonstrates their commitment to quality, transparency and industry agreed standards. This enables their partners to trade with confidence. Our verification services can be broken into two areas - Brand Measurement and Good Practice.

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Brand Measurement

We're experts in certifying print, digital and event figures across a wide range of media platforms.

You can use our Brand Report to deliver industry standard data to your trading partners.

We also verify measurement products; the independent companies media owners use to help them to deliver or analyse media channels.



Good Practice


We work closely with other organisations to independently verify the adoption of their industry agreed standards.

Our verification services here focus on good practice and processes employed by businesses in support of the key questions being asked in today's digital industry. Is my ad campaign...


Want to get our stamp of trust? Or just need a bit more information?

Then please get in touch using our contact us page and we will assist you.

Want to get our stamp of trust?

Click here to start the process

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The Joint Industry Currencies (JICs) are owned by the industry - advertisers, agencies and media owners – to provide transparent and objective audience measurement for each medium. These data are produced and sold at cost providing both industry accountability and a robust trading currency for each medium.