Delivering a Stamp of Trust for the Media Industry

Certificate logo specifications

On each ABC certificate there is an opportunity for a media owner to personalise the cover with a product logo and a cover image or screenshot.

This page is intended to describe the specifications of the images so that they can be displayed on the certificate in the best format.

The images are re-used for each subsequent certificate unless replacement images are provided to us before the next certificate is released.

ABC certificates are in PDF format and are intended to be viewed on screen and when printed. The images therefore must be of adequate quality and resolution for printing for both purposes.

Image guidelines & use

  • The images used must be representative of the product being audited
  • They can not contain any unsubstantiated claims about the product, eg The Biggest Selling “XX in YY”
  • By supplying images to us you agree that you have full permission for them to be used on our certificates, our website and other marketing material.


Image dimensions

(click for larger version)

The space available for use on the certificate is as follows:

  • Logo - W12cm x H4cm
  • Cover/Screenshot – W3cm x H4cm

These dimensions roughly equate to W1420px x H500px and W350px x H500px

Resolution - 300dpi

An image made for a website may not be suitable for use in our PDF certificates because of their low resolution. They can look distorted and blurry when used in a PDF.

Images should be high resolution - we recommend 300dpi.  Below is an example of how a low resolution image could look when used on a PDF.

Low Resolution (72dpi web image) 
Low resolution    

High Resolution (300dpi)
High Resolution

Image format - JPG

Images need to be saved in JPG format.  If your image is in another format then please contact us before sending. Please note that GIF and PNG’s are website ready images and are probably not high enough resolution.

Colour mode - RGB (8 Bit)

Images need to be saved in RGB 8bit mode. If you are in any doubt about this setting then please just send us your image and we will try our best to convert to the preferred format for you.

Still not sure?

If you have any questions that are not answered on this page or if you would like clarification on anything then please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or call on 01442 200736 and speak to a member of the team..

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Contact Us

ABC - Audit Bureau of Circulations Ltd
Saxon House, 211 High Street, Berkhamsted, Hertfordshire, HP4 1AD

Switchboard: +44 (1442) 870 800
Office hours are 9am - 5.30pm Monday to Friday

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The Joint Industry Currencies (JICs) are owned by the industry - advertisers, agencies and media owners – to provide transparent and objective audience measurement for each medium. These data are produced and sold at cost providing both industry accountability and a robust trading currency for each medium.


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