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A year after receiving their first JICWEBS Seal, media agency agenda21 shares the benefits they’ve recorded as a result of becoming verified by ABC to industry standards. Read our new joint case study to find out more.
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Measuring Media During a Pandemic
08/07/2020 In his latest opinion piece for Mediatel News, our CEO Simon Redlich looks at the impressive ways publishers have responded to the COVID-19 restrictions and how we’re working with them to ensure industry standard data remains available to...
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Jerry Wright, our former CEO, passes away
12/6/2020 It’s with great sadness that we learned of the passing of Jerry Wright last weekend. Jerry was our CEO for 7 years and in that time he saw about great change, including a shift of our services into the digital world and a brand relaunch to...
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Standards home Reporting Standards for products registered to report Social Media. View Social Media Standards( printable PDF ) Reporting Standards Metrics and Reporting Return Form Submission, Audit, Certification Latest updates April 2022 Previously...
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“Print continues to thrive”: Highlights from FIPP’s The Future of Media whitepaper
17/04/2019 "FIPP, in collaboration with UPM Communication Papers, has recently released a whitepaper called The Future of Media. This piece of research looks into the value print adds and how it fits into the wider publishing ecosystem, stating...
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What’s next for the industry in 2024? Simon talks to AAM…
Our Chief Executive Simon Redlich was recently invited by AAM to share his reflections on the past year and predictions for 2024, alongside other ad industry association leaders. Topics discussed include 2024’s biggest business challenges, what we...
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Consumer ABCs: industry analysis
17/08/2018 - Mediatel Newsline The latest ABC results chart all the trends for the consumer magazine market. Here, industry experts digest the findings. Read the full story here
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People, passions & pounds - the role of magazines in the emerging identity economy
20/11/2018 Magazines are resurgent because of their unmatched ability to build connections with audiences that are hard to establish elsewhere, writes Sue Todd, Magnetic CEO in Campaign.
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Geographical Analysis - Further Guidance
Converting UK Post codes to ABC Geographical regions If you are completing a Geographical Analysis showing UK Counties or UK Regions, the Return Form is set up to analyse copies according to standard regions. If the format of this analysis doesn’t suit...
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DIARY Directory catches up with Simon on how audiences engage with media
01/11/2019 DIARY Directory catches up with our Chief Executive Simon Redlich as part of their Industry Interviews series. Here he answers questions about ABC’s role in evaluating audience engagement, the most popular magazine genres and why print is...
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ABC Data is available in these tools If you would like to include ABC data in your product then please contact us via .
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Let's all raise a glass to transparency
15/03/2018 Derek Morris, Chairman, ABC In his latest blog published by the IPA, our Chairman Derek Morris is raising a toast to transparency - and explains why you should too! Read the full story here
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JICREG launches de-duplicated audience measurement for regionals
JICREG has launched True Local, providing de-duplicated audience data for local media titles across newspapers, websites and mobile offerings. The new audience figures show local media industry reaches more than 10 million 16- to 34-year-olds… Read...
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Check out our infographic for the insights we gained from our Media Agency Survey
28/01/2020 In December 2019 we used a 5 point Likert scale to ask agencies how they felt about a variety of statements relating to ABC... ABC Media Agency Survey
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Traditional media remains most-used news source for Covid-19
16/07/2020 A recent report by UK communications regulator Ofcom states that, among adult internet users, traditional media sources (broadcasters, newspapers, radio) remain both the most-used and most important source of news and information about the...
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This page lists updates to our database in the last few months. Joiners New Certificates Updated Certificates Exclusions Products that have joined ABC recently Certificates that have recently been released Certificates that have recently been updated...
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Consumer Magazine Report Release
13/08/2015 200 titles reported in the June end Consumer Magazine report, 10 of which are reporting for the first time. Below is the infographic that shows the ABC Consumer Magazine report highlights for June end 2015. Follow all the action from #ABCDAY...
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How to maintain hygiene in the dirty world of ad fraud
28/10/2020 Ad fraud is a very present reality – so what can be done? In her new Mediatel News comment piece, our Commercial Director Jan Pitt explores how, by implementing the hygiene measures of our industry-agreed standards, companies within the...