ABC conducts independent audits across the TAG programs. In the March 2025 TAG seal release, 71% of companies receiving audited seals for Brand Safety selected ABC as their auditor.
Furthermore, in the latest release of seals, ABC maintained the largest market share of 54% which confirms our position as the leading audit provider. This was for audited seals issued by TAG across all their certification programmes.
As a leading TAG auditor, we deliver an independent and reliable assessment that ensures participating companies adhere to TAG's industry best practices.
Companies that undergo our audits are able to demonstrate their commitment to high standards and prove their ability to:
- Implement good practices
- Identify operational efficiencies
- Enhance trust and transparency
Congratulations to all our clients for successfully completing our audits and achieving TAG certification:
| Activision Blizzard Media | Initiative | Omnicom Media Group |
| Adloox | Omnicom Media Group Ireland | |
| Assembly | Integral Ad Science | Opera Ads |
| Audience Store | IPG Mediabrands | Orangeclickmedia |
| Auto Trader Limited | iProspect | Outbrain Inc. |
| Bauer Media | JACK RYAN | Precise TV |
| Blis Media | John Ayling & Associates | Quantcast |
| carat | Kinesso | Reach |
| Core | King.com Ltd. | Rezonence |
| Crimtan | KNOREX | SAMSUNG Ads |
| Dentsu | LiveScore | Scoota |
| Encore Digital Media Ltd | LoopMe | Sharethrough |
| Epsilon/Conversant | m/SIX | Sky |
| ESI Media | MAGNA GLOBAL | Skyrise Intelligence |
| Essence Global Limited | Mail Metro Media | Spotify |
| Mantis | Teads | |
| Fifty Technology | MediaCom | Telegraph Media Group Limited |
| Finecast | MediaCom North | The Irish Times |
| Footballco | Meta Audience Network | The Trade Desk |
| Global | Mindshare | the7Stars |
| GroupM | MiQ | TikTok |
| Guardian | Mobsta Inc | TripleLift |
| GumGum | Moloco | Universal McCann Worldwide |
| Havas Media | Nano Interactive GmbH | Venatus |
| Haymarket | NASMEDIA | VEVO |
| hellomagazine | Neo Media World | Wavemaker Global |
| Illuma | News Corp UK & Ireland Limited | Xaxis |
| Immediate Media | Nexxen | Yahoo |
| INCA | OctaveAudio |
Mike Zaneis, President & CEO of TAG, said,
“ABC’s independent audit fortifies TAG's mission to drive safety and transparency. It's this kind of collaborative, expert-driven approach that's essential to building a digital advertising ecosystem we can all trust.”
Simon Redlich, Chief Executive at ABC, said,
“Companies achieving TAG Seal status through our independent audit make a vital contribution to enhancing the health of digital advertising. We commend their commitment to providing a safer online environment, which ultimately benefits all stakeholders.”
For further information about our TAG services please visit our main TAG webpage
