Andrew will serve as Chair of ABC alongside his role at NED, APL Media, where he supports the executive team with strategic insight and global expansion plans. Andrew has been a prominent figure in content marketing for over 30 years, working with a wide range of leading brands including John Lewis, Waitrose and Sky. In his former role as global CEO at John Brown Media, he steered the company’s growth into an international multi-channel content agency with offices worldwide.
Commenting on Andrew’s appointment, Derek Morris said:
"Andrew was selected from a very strong list of candidates, underscoring ABC's significant and ongoing influence in media. We look forward to Andrew’s experience and proven expertise to help continue building ABC’s role in verifying promises made in media business."
ABC’s Chief Executive Simon Redlich, said:
"Derek has done a tremendous job as our Chair. He’s been a great source of advice and a pleasure to work with. Andrew's appointment marks our next chapter. He brings extensive knowledge and a profound understanding of our industry, which will further support ABC’s journey as we continue to apply our audit expertise across multiple areas. I look forward to our collaboration.”
Andrew Hirsch said:
“Derek has done an extraordinary job of supporting and steering ABC through a period of significant evolution in the print and digital media industry. The future is bright, and I'm excited about the possibilities as we continue to expand ABC's industry-recognised and trusted brand into new, vital areas such as retail media and data privacy, providing assurance to buyers and sellers alike."