Marketing Support

Receiving ABC certification is a great achievement and something you’ll want to share with your clients. Below is a range of tools that’ll help you do just that.

Our logo is instantly recognisable in the industry as a ‘stamp of trust’. It’s a clear sign that you’re committed to transparent trading processes and that your partners can trust in the media you offer.

Once your certificate is live on this site you’re welcome to download and use our logo in your marketing activities.

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Find out more about using the ABC Logo.

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Promote your ABC membership by placing a QR code in your publication or on your website. Readers/Users can quickly scan it using their phone to be directed straight to your ABC page with your latest data and certificate details on.

Please email This email address is being protected from spambots. You need JavaScript enabled to view it. and we'll generate a bespoke QR Code for you.


Customisable ads

Our house ads have been designed to help you promote your certification and why it’s important for advertisers to use audited data.

You can customise the artwork with your logo, sales team contacts and even highlight your total average circulation figure in the ‘What’s in a number’ design.

These ads are currently available in the following formats: F/P ad; Q/P ad; Large website button; Small website button; Email signature banner

Be Wise When You Advertise

ABC house ad

Seeing Is Believing

Seeing is Believing

What's In A Number

Whats in a Number1

To request an ad or enquire about a particular format, please contact your Account Manager or email us at This email address is being protected from spambots. You need JavaScript enabled to view it.


Dear Advertiser letters

Preview image of A4 letterWe also offer a ‘Be wise when you advertise’ letter for those who want to get a direct message to their advertisers.

This letter is penned by us, contains all the key messages you’d want your clients to hear, and is personalised with your logo, ABC figures and brand names. All you need to do is send it to your buyers or include in your media pack. 

View an example letter


Email Footers and Social Media

We can provide you with customised images for use on your Social Media posts or to use as an email footer to promote your ABC figure and membership.

Don’t forget to include links back to ABC’s website and/or social media pages to help validate your message, we may even repost it to our audience for you. Contact your account manager for more details.

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Media Buyer Research

We conducted a survey on how agencies value ABC. Here are some of the results as images which you may use to promote your ABC membership.


Alternatively you can view all the survey results in a single PDF infographic which you can download and use.
 


Press Releases

We’re always happy to help our clients promote their success and this includes providing PR support when needed.

If you’re planning a press release and would like to check messaging or get a supportive quote please contact Suzy Saker, our PR Manager, at: This email address is being protected from spambots. You need JavaScript enabled to view it. or on 01442 200762.


Audit Information

What's in an ABC audit
Aimed at Business Magazine publishers this document explains what's involved in an ABC audit, so that decision makers can trust that the data being reported has undergone a robust and respected audit and hence they can make investment decisions with confidence.

Also available - two customisable Powerpoint slides (remember to replace the example certificate image with that of your own!) that summarise the above document. Perfect for adding in to your sales presentations to explain why you have an ABC certificate. 

What's in an Audit PDF

Our Audit PowerPoint Slides

Contact Laura Sharman  +44 (0)1442 200 835
 This email address is being protected from spambots. You need JavaScript enabled to view it.
Media Audits

ABC releases data for the UK media industry to use when trading advertising. Our audits can cover your whole brand.

Third Party Auditing

ABC are a leading industry-owned auditor for media products and services, with specialist skills in digital ad trading. Our process and bespoke audits cover the following areas.

Our logo stands for quality and trust in media, empowering our industry to trade with confidence.

ABC Logo