We’re excited to raise awareness of an increasingly popular bespoke audit service, designed for businesses wanting to show the industry that the claims they’re making about their product, methodology or service can be trusted – as confirmed by an independent ABC audit.
You might remember the famous strapline from the Ronseal adverts ‘it does exactly what it says on the tin’. Essentially, if their pot of wood varnish said it would dry in an hour, then that’s what it did. In essence, our bespoke audit service enables companies to make the same assertion, with the credentials to prove it.
ABC’s team of auditing experts are working closely with businesses to create personalised audit programmes, specifically tailored to their organisation and their objectives. Whether they’re looking to validate their reporting, a new methodology, an important set of processes, or a concept in development, the ABC logo instantly builds confidence in that service and raises credibility and trust with internal and external stakeholders alike.
Examples of businesses with our independent Stamp of Trust through a bespoke audit include:
We've also recently been chosen by Origin, ISBA’s UK cross-media measurement programme, as one of three auditing bodies to evaluate core elements of its methodology.
And these are only some of the public listings we can share with you. Quite often, businesses contract ABC on a private basis, because they’re seeking assurance for internal purposes only. In these cases, our consultative audit approach and private recommendations are just as valuable as the public promotional value that independent audits bring.
As an industry-owned, non-profit distributing auditor, we’ve worked hard to create a streamlined, cost-effective approach for these audits.
Whatever your business model and objectives, our bespoke audit follows a simple process – and we’re on hand to support you every step of the way:
- Initial Scoping: We start with an initial meeting where we jointly agree the objective(s) for our audit. We’ll request documentation supporting your service, data or methodology, such as product specifications, measurement definitions and reporting options.
- Our audit: We’ll thoroughly review your documentation / data and walk-through your system or methodology to fully understand how it works and ensure consistency and accuracy where required. We’ll structure our testing to provide the necessary assurance.
- Reporting: Our work concludes with the issuing of a private audit report with detailed comments, recommendations and our audit opinion. If you wish to go public with the work, you’ll be issued use of the ABC logo – the industry’s Stamp of Trust. We’ll also list you on the ABC website to help promote that you have ABC’s independent assurance.
Businesses from a range of markets such as broadcast TV, awards, influencer marketing, audience measurement, brand safety and more are benefitting from our independent assurance.
We’re excited to expand our Stamp of Trust into innovative new areas, working with industry leading organisations.
Check out our Bespoke Audits page for more details
To find out more about our bespoke audits, please contact Andy Flint direct via email:
