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Standards home Reporting Standards for products registered in the Business Magazines sector. View Full Standards ( printable PDF ) Reporting Standards General Principles and Record Keeping Reported Data Free Copies Controlled Free Free Requested...
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Bespoke Project Work - Kitly Business
We’ve independently audited the following client and are pleased to issue them the use of the ABC logo, the industry’s stamp of trust. Client: Kitly Business Kitly Business describe themselves as “the leading workflow management platform for Social...
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Executive Team Simon Redlich Chief Executive Email Simon Jan Pitt Commercial Director Email Jan Martin Hackett Director of Standards Email Martin Clare Langstaff Audit Director (Assurance) Email Clare Mike Saunders Audit Director (ABC Data) Email Mike...
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Thinking of taking the plunge into TAG auditing but unsure what it might entail? Or have you taken on responsibility for your business’s TAG audits but don’t know where to start? Have no fear! We caught up with TAG Audit Manager Clare Langstaff to...
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Demographic Analysis - Business Magazines
Back to index Demographic Analysis - Optional You can choose to report demographic information about your circulation on your ABC Certificate. Principles 1. There are different types of demographic analyses 2. Demographic details must be supported by...
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Controlled Free - Business Magazines
Back to index Controlled Free [Print/Digital] Copies sent free to a defined group of individuals. Principles 1. Single copy per issue, distributed to an individual 2. Individual falls within defined criteria (Terms of Control) 3. Individual’s details...
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New Certificate design rolled out across Business Media
04/07/2018 We’re delighted to extend our brand new certificates, which have been developed in consultation with the Industry, across the business media sector. Our new ‘at a glance’ certificates allow advertisers and agencies to access trusted trading...
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We've answered the most common questions we get asked below. If you can’t find what you’re looking for please contact us. Company Information When and why was ABC founded? ABC was founded in 1931 by ISBA. Its purpose was to provide independently...
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ABC audit enhances credibility within social media and influencer marketing
We’re pleased to announce we’ve completed a methodology audit for Q83, an Australian based tech company delivering transparent reporting for the social media and influencer marketing industry. This is the first time we’ve delivered one of our bespoke...
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Free Pick Up - Business Magazines
Back to index Free Pick Up [Print only] Copies distributed to known distribution points for pick up or receipt by consumers. Principles 1. Prior notification of distribution details and any changes to ABC 2. Copies are distributed to known distribution...
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Controlled Free - Consumer Magazines
Back to index Controlled Free [Print/Digital] Copies sent free to a defined group of individuals. Principles 1. Single copy per issue, distributed to an individual 2. Individual falls within defined criteria (Terms of Control) 3. Individual’s details...
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The value of a TAG Certified Against Fraud audit
We ask Jo Reid, Senior Account Manager, why it pays to go for an independent Audit. Trust is a vital factor that can make or break whether a client decides to work with you. Showing a new business partner you’re trustworthy takes time, but an...
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GroupM receives brand safety accreditation
17/11/2016 - CLIENT PRESS RELEASE GroupM, the world’s leading media investment management group, today announced that it has attained the JICWEBS DTSG Brand Safety Accreditation for its UK Programmatic Business. GroupM offers holistic and agnostic real...
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How do you gain credibility, quickly? In the rapidly evolving media landscape businesses are developing their products at an ever-increasing rate. Whether it’s unique reporting, a new methodology, an important set of processes, or a concept in...
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Getting transparent about the AATP – what you need to know
We caught up with David Barron, Director of Operations at the EDAA, to find out what makes the new Advanced Advertising Transparency Programme (AATP) so important for companies looking to align with EU legislation, how it differs from the existing EDAA...
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Returns System FAQs - Business Magazines
Submitting Business Magazine data to us can sometimes be daunting, but don’t worry, we’re here to help you. Below are some of the most frequent questions we're asked with guidance. What numbers do I fill into my return? We recommend you collate your...
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Property Week leads market with ABC Total Audience Certificate
03/04/2017 - CLIENT PRESS RELEASE Metropolis’ Property Week has today released its Total Audience Certificate ABC’s new hybrid offering for business media brands. The certificate combines both census and research data to provide net audience figures...
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Why TAG matters in digital advertising
Trust, transparency and control are becoming harder to prove - and more valuable to protect. By Simon Redlich, CEO, ABC UK Digital advertising has never been more effective at delivering scale. As the ecosystem becomes increasingly automated,...
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Facebook certified by ABC for online behavioural advertising processes
26/05/2016 - CLIENT PRESS RELEASE EDAA Trust Seal issued by ABC confirms Facebook’s compliance with European standards Social media giant Facebook has obtained the EDAA Trust Seal for best practice in Online Behavioural Advertising (OBA). Issued by...
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We’ve independently audited the following client and are pleased to issue them the use of the ABC logo, the industry’s stamp of trust. Client: IAB UK The Internet Advertising Bureau (IAB UK) is the industry body for digital advertising, committed to...
