1. Building Trust in Retail Media: Lessons from the IAB Europe Agency Breakfast

    /news/assurance-services/building-trust-in-retail-media-lessons-from-the-iab-europe-agency-breakfast

    We were delighted to take part in IAB Europe’s recent agency breakfast briefing on Retail Media Certification, an open and refreshingly practical discussion focused on what agencies really need to plan and buy retail media with confidence. Two key...

  2. ABC’s Olly Woodstock looks at what’s being done to help us decide how our data is used

    /news/assurance-services/abc-s-olly-woodstock-looks-at-what-s-being-done-to-help-us-decide-how-our-data-is-used-online

    04/11/2019 This time it’s personal(ised) Audit Manager Olly Woodstock takes a look at what the industry is doing to enhance user choice around how their data is used for targeted digital advertising. The holidays are coming. An evergreen conifer will...

  3. ADYOULIKE verified by ABC to JICWEBS Brand Safety Principles

    /news/assurance-services/adyoulike-verified-by-abc-to-jicwebs-brand-safety-principles-2

    08/02/2019 - CLIENT PRESS RELEASE Today, ADYOULIKE has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC. The aim of the Good Practice Principles is to enhance transparency in...

  4. agenda21 Digital verified by ABC to JICWEBS Anti Ad-Fraud and Brand Safety principles

    /news/assurance-services/agenda21-digital-verified-by-abc-to-jicwebs-anti-ad-fraud-and-brand-safety-principles

    09/10/2017 - CLIENT PRESS RELEASE agenda21 Digital has achieved two JICWEBS Seals of Compliance, as verified by independent auditor ABC, demonstrating it has met industry agreed standards to reduce the risk of both ad misplacement (linked to the issue...

  5. Total Media audited by ABC to JICWEBS Brand Safety Principles

    /news/assurance-services/total-media-audited-by-abc-to-jicwebs-brand-safety-principles

    28/05/2019 - CLIENT PRESS RELEASE Total Media has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC. The aim of the Good Practice Principles is to enhance transparency in...

  6. Consumer Magazines Returns System – 2025 Update

    /news/abc-data/consumer-magazines-returns-system-2025-update

    Following the rule changes applicable to 2025 reporting periods, we've updated how you submit your claim for consumer magazines. These updates simplify entry, remove rounding issues, and reduce the time needed to submit data to us. Summary This short...

  7. Metrics - Social Media

    /reporting-standards/social-media/metrics-social-media

    Back to index Metrics and Reporting Definition The measurement of a product's defined Social Media metric(s). Principles 1. Prior registration of Social Media metric(s) details to ABC 2. Social Media metrics(s) reported separately 3. Evidence to...

  8. Groupm, including INCA, and XAXIS certified in line by JICWEBS Brand Safety Principles

    /news/assurance-services/groupm-including-inca-and-xaxis-certified-in-line-by-jicwebs-brand-safety-principles

    and Xaxis, its outcome-focused media company have received renewed certification from The Joint Industry Committee for Web Standards (JICWEBS) for brand safety. The GroupM Certificate also covers INCA, its influencer marketing, content and amplification...

  9. Iotec verified by ABC to JICWEBS Anti Ad-Fraud and Brand Safety

    /news/assurance-services/iotec-verified-by-abc-to-jicwebs-anti-ad-fraud-and-brand-safety

    30/08/2017 - CLIENT PRESS RELEASE iotec has achieved two JICWEBS Seals of Compliance, as verified by independent auditor ABC, demonstrating it has met industry agreed standards to reduce the risk of both ad misplacement (linked to the issue of brand...

  10. Venatus Media verified by ABC to JICWEBS Brand Safety Principles

    /news/assurance-services/venatus-media-verified-by-abc-to-jicwebs-brand-safety-principles

    01/08/2018 - CLIENT PRESS RELEASE Venatus Media has today been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC. The aim of the Good Practice Principles is to inject greater...

  11. Reporting Periods - ABC Bulk Distribution

    /reporting-standards/abc-bulk-distribution/reporting-periods

    BACK TO INDEX Reporting Periods Each ABC Certificate has a defined Reporting Period which identifies the date or dates it covers. Principles 1. You must report a continuous series of Reporting Periods on a mandatory frequency 2. You can report optional...

  12. Reporting - Digital Publications

    /reporting-standards/digital-publications/reporting

    Back to index Reporting General Reporting You must submit your Digital Publication claim to us by the submission deadline date, or as otherwise agreed with us. You can choose to report monthly, 3-monthly, 6-monthly or 12-monthly on a continuous basis....

  13. Ziff Davis UK verified by ABC to JICWEBS Brand Safety Principles

    /news/assurance-services/ziff-davis-uk-verified-by-abc-to-jicwebs-brand-safety-principles

    month globally including Mashable, IGN, AskMen, PCMagazine, Geek.com, ExtremeTech, Offers.com, Speedtest by Ookla, Toolbox, B2B Signals, and eMedia. As a JICWEBS approved and industry owned Verification Provider, ABC supplies the online media industry...

  14. Vevo verified by ABC to JICWEBS brand safety principles

    /news/assurance-services/vevo-verified-by-abc-to-jicwebs-brand-safety-principles

    31/10/2018 - CLIENT PRESS RELEASE Today, VEVO has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC. The aim of the Good Practice Principles is to enhance transparency in the...

  15. Navigate Digital verified by ABC to JICWEBS Brand Safety Principles

    /news/assurance-services/navigate-digital-verified-by-abc-to-jicwebs-brand-safety-principles

    14/01/2019 Today, Navigate Digital has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC. The aim of the Good Practice Principles is to enhance transparency in the UK digital...

  16. Simplification of ABC reporting continues to build trust for media sectors

    /news/abc-data/simplification-of-abc-reporting-continues-to-build-trust-for-media-sectors

    16/08/2018 Over the next three weeks, our updated Standards and new certificate design will be implemented for our Newsbrand and Business Media sector reports for the first time. Following on from the successful launch of our new Consumer Magazine and...

  17. Bespoke Project Work - CFlight

    /

    audited the following client and are pleased to issue them the use of the ABC logo, the industry’s stamp of trust. Client: Barb / CFlight CFlight is the UK's first unified TV advertising metric that captures the vast majority of live, time-shifted and...

  18. Gold Key Media receives ABC accreditation as a Digital Publication Platform

    /news/abc-data/gold-key-media-receives-abc-accreditation

    their clients. Duncan MacGillivray, Deputy Managing Director of Gold Key Media said: “We have spent 20 years developing superb placement and marketing programmes for newspapers and magazines, and we are renowned as the industry leading audience...

  19. Adara verified by ABC to JICWEBS brand safety principles

    /news/assurance-services/adara-verified-by-abc-to-jicwebs-brand-safety-principles

    07/12/2018 - CLIENT PRESS RELEASE ADARA has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC. The aim of the Good Practice Principles is to enhance transparency in the UK...

  20. Media Owner Support

    /data/media-owner-support

    Top tips to stand out! Promote your ABC logo - In your titles, media kit and proposals Educate your team - Ensure your sales and marketing teams are well briefed on why ABC stands you apart Use our marketing resources - These strong messages will help...