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New options for reporting Events, Awards, Social Media and Digital Products
narrative and/or is requested by buyers, additional information and analyses can also be included, such as repeat visits, job titles or company activity. These options are available for a variety of events, including trade shows, consumer shows, online...
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Retail Media Standards Are Expanding Into Commerce Media - Here’s Why That Matters for Measurement
Earlier this year, IAB Europe released Version 2 of its measurement framework, now formally titled the Commerce Media Measurement Standards. At first glance, it might seem like a simple name change – it’s not. The move from Retail Media to Commerce...
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marker. The AATP provides comprehensive policy and technical guidance for the implementation of the solution and relies on IAB Europe and IAB Tech Lab’s DSA Transparency Extension for the transfer of ad transparency information using the OpenRTB...
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ABC enhances Data Hub experience with new feature
11/02/2020 We’re pleased to launch a new function on our Data Hub that enables users to run their own custom-made data reports. The new ‘Save View’ tool enables members and subscribers to save frequent data search parameters, reducing time spent...
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Trust Seal to companies meeting the relevant requirements. Learn more about EDAA JICWEBS The Joint Industry Committee for Web Standards (JICWEBS) is made up of representatives from ISBA, the IPA, IAB UK and the AOP. It was created by the UK and Ireland...
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International IAB/ABC Spiders & Robots List
The current robot exclusion list is always available as exclude_current.txt. The exclude list agreed for audits starting on the first day of May 2026 is available as exclude_202605.txt. Changes for May 2026 Two exceptions added to the list: Added...
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Bureau (IAB) UK, represented on our Board by Chief Digital Officer Tim Elkington, is holding its flagship conference IAB Engage this Thursday 7th June at the Barbican, London. From industry provocateur Tom Goodwin to HuffPost’s Editor-in-chief Polly...
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46.38.160.0 - 46.38.191.255 Digital Control Room (previously known as Cookie Reports) 195.234.240.2 DMG Media Limited GB (Content Scraper) 163.172.* Dedicated Servers Note that other site monitoring tools such as Gomez and Keynote have specific and...
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Listening to our industry - new options for regional media
26/07/2017 A wide ranging set of changes for Regionals were recently agreed by the industry. The changes are designed to enhance the value of your ABC while reducing the cost, and remove unnecessary complexity without diluting the stamp of trust...
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Putting our customers first - all change for the consumer market
07/11/2017 We’re delighted to announce a number of improvements which will support market growth whilst making ABC data more accessible to both publishers and agencies and easier to use when trading. "These enhancements to our service come as a result...
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How to rethink print: inspiring stories from three publishers
03/03/2020 In What’s New in Publishing, Esther Kezia Thorpe investigates the reality for many publishers; that print is still a significant proportion, if not the most important profit stream, for the business. It also continues to be a valuable way of...
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ABC demonstrates commitment to data security with Cyber Essentials Certification
03/08/2018 We’re proud to have received our Cyber Essentials Certificate which confirms our compliance with the requirements of the UK Government's Cyber Essentials Scheme. Cyber Essentials is a cyber security standard that organisations can be...
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Standards home Reporting Standards for products registered to report Event Attendance. View Event Attendance Standards( printable PDF ) Reporting Standards Metrics and Reporting Return Form Submission, Audit, Certification Latest updates April 2022...
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Among so much data, how do you find certainty? Librarians and information professionals invest significantly in licensing different types of online content. To assess content usage, they need to sift through lots of data. This raises two key issues:...
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Event Audience - Brand Reports
Back to index Event Audience Total attendance at an event. [Available to Business Media, Consumer Magazine, Regional Publication and ROI sectors) Principles 1. The event must be eligible to report under the Reporting Standards 2. Individuals have...
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ABC auditing first retailers in IAB Europe Certification Programme
We're delighted to be conducting the very first audits for retailers under the new IAB Europe Retail Media Certification Programme, which officially launched today. We’re pleased to be working with Nectar360 (Sainsbury’s retail media business) and...
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ABCs: media buyers highlight winners of turbulent year in magazines sector
12/02/2021 Media buyers have started poring over the long-awaited semi-annual circulation figures for consumer magazines, which most key publishers skipped last August due to the unprecedented impact of the coronavirus pandemic. Read on...
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Mediatel: Bringing you the complete picture on publications
11/04/2019 Mediatel Connected has launched a new section that focuses on Digital Publications, making it quick and easy for buyers & planners to access both ABC and PAMCo published media data, along with useful social stats, contacts, profiles and...
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Please do read the small print
20/08/2019 Following the release of our latest Consumer figures, we really liked David Pigeon’s article which pointed out that “while the audiences might not always be high, engagement levels certainly are - and that's surely what advertisers are...
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Back to index Social Media The measurement of a product’s defined Social Media metric(s). Principles 1. Prior notification of Social Media metric(s) details to ABC 2. Social Media metric(s) reported separately Requirements 1. Prior notification of...
