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audited the following client and are pleased to issue them the use of the ABC logo, the industry’s stamp of trust. Client: IAB UK The Internet Advertising Bureau (IAB UK) is the industry body for digital advertising, committed to building a better...
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Seal the deal & futureproof your business
Want to expand your client base? How do you secure a handshake in a highly competitive digital advertising industry? In a saturated market, aside from steep competition, contending with fraudsters and questionable content can sabotage trust in digital...
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JAA audited by ABC to JICWEBS Brand safety Principles
05/02/2020 - CLIENT PRESS RELEASE Today, JAA has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC. The aim of the Good Practice Principles is to enhance transparency in the...
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ABC verifies Venatus to JICWEBS Brand Safety Principles
19/07/2017 - CLIENT PRESS RELEASE Today, Venatus has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater...
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Exact Editions Secures Its Eighth ABC Certification
13/02/2020 - CLIENT PRESS RELEASE Digital publishing company Exact Editions has renewed its ABC certification for the eighth time since 2012. Exact Editions specialises in digitising archived magazine issues across web, iOS and Android platforms,...
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Omnicom Media Group UK audited by ABC to JICWEBS Anti Ad-Fraud and Brand Safety Principles
03/04/2019 - CLIENT PRESS RELEASE Omnicom Media Group UK (OMG UK) has achieved two JICWEBS Seals of Compliance, as verified by independent auditor ABC, demonstrating it has met industry agreed standards to reduce the risk of both ad misplacement...
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New IFABC website highlights importance of media assurance around the world
The IFABC (International Federation of Audit Bureaux of Certification) has launched a new website, shining a spotlight on its member organisations across the globe and providing a resource for marketers. Each IFABC member organisation - including ABC...
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AdMaxim Verified by ABC to JICWEBS Brand Safety Principles
07/01/2019 Today, AdMaxim has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC. The aim of the Good Practice Principles is to enhance transparency in the UK digital display...
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Venatus Media audited by ABC to JICWEBS Brand Safety Principles
17/07/2019 - CLIENT PRESS RELEASE Today, Venatus Media has, once again, been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC. The aim of the Good Practice Principles is to...
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To be the best you must work with the best
Don’t be on the losing team There are plenty of bad players in digital advertising. You want your clients to know that your partnership is different. Honest. Accountable. Valued. So how can you stand out, avoid the pitfalls rife in digital advertising...
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New Certificate design rolled out across Business Media
04/07/2018 We’re delighted to extend our brand new certificates, which have been developed in consultation with the Industry, across the business media sector. Our new ‘at a glance’ certificates allow advertisers and agencies to access trusted trading...
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Reporting Periods - Consumer Magazines
Back to index Reporting Periods Each ABC Certificate has a defined Reporting Period which identifies the date or dates it covers. Principles 1. You must report a continuous series of Reporting Periods on a mandatory frequency 2. You can report optional...
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How can I prevent my ads from containing malware? Consumers are increasingly affected by clickjacking and ransomware; forms of malware installed by seemingly legitimate advertisements. The digital ecosystem needs to fight back, to prevent further...
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ABC verifies Teads to JICWEBS Brand Safety Principles
29/08/2017 - CLIENT PRESS RELEASE Today, Teads has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater...
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Coull verified by ABC to JICWEBS Brand Safety Principles
10/05/2018 – CLIENT PRESS RELEASE Today, Coull has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC. The aim of the Good Practice Principles is to inject greater transparency...
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How do buyers know what data to trust? At a time when media agencies are called to be fully accountable for the media they plan and buy, it’s essential that the data they use is accountable, robust and transparent. ABC: the Gold Standard Our newsbrand...
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Bespoke Project Work - Ipsos iris
We’ve independently audited the following client and are pleased to issue them the use of the ABC logo, the industry’s stamp of trust. Client: Ipsos iris “Ipsos iris is the UKOM endorsed service for the measurement of the online behaviour of audiences....
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Standards home Reporting Standards for products registered in the Business Events sector. View Full Standards ( printable PDF ) Reporting Standards General Principles and Record Keeping Certificate Types Reported Data Unique Attendance Demographic...
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ABC launches first Worldwide Brand Report
11/08/2016 The Economist demonstrates trusted global reach with new ABC report ABC is pleased to announce the launch today of its first Worldwide Brand Report. This innovative new offering allows brands and media groups to demonstrate...
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New Education Resource Helps Young People Get Smart with Online Ads
09/10/2020 Media Smart and EDAA’s new online advertising education pack explains interest-based advertising, why it exists and how young people can best manage it. A brand new resource designed to help young people understand the world of online...
