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Oracle’s Moat Receives ABC Certification for Video Viewability Measurement
14/11/2017 - CLIENT PRESS RELEASE ABC UK Issues Moat New Video Viewability Certificate in its First Year Available NEW YORK, November 14, 2017 /PRNewswire/ -- Oracle’s Moat, a SaaS analytics and measurement provider focused on delivering products for...
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Retail Sales (Firm Sale) - National Newspapers
distributor and/or wholesaler) ‘Firm sale’ means that unsold copies are not returned or reported for credit. The total trade discount must not exceed the current published newstrade margins. If you make any reciprocal payments, or the retailer makes any...
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Paid Multiple Copies - Consumer Magazines
potential demand by the intended consumers The claim for a multiple copy sale where the copies are distributed via the newstrade as part of a multipack with another publication must be restricted to the number actually sold on the newstrade (i.e. the...
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Submission in which circulation / distribution / attendance/other data or information are reported to ABC for certification Trade Media Publications and other media which provide information for persons in relation to their employment or interest in the...
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Retail Sales (Firm Sale) - Consumer Magazines
promoted as ‘free’. Two or more publications claimed Sales of Multipacks must be separately and clearly identified on newstrade reports and documentation If a magazine in the pack is a back issue or is at all promoted as ‘free’ then it cannot be claimed...
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Retail Sales (Sale or Return) - Consumer Magazines
promoted as ‘free’. Two or more publications claimed: Sales of Multipacks must be separately and clearly identified on newstrade reports and documentation. If a magazine in the pack is a back issue or is at all promoted as ‘free’ then it cannot be...
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ABC issues new industry report for online ad viewability
a product can support any viewability metric definition, based on time and percentage in view. This enables the industry to trade using viewable ad impressions on a campaign by campaign basis. ABC certification is specifically designed to ensure that...
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Retail Sales (Firm Sale) - Regional Publications
claim Therefore the copies claimed will be the copies sold to the retailer intended for onward sales to consumers The total trade discount must not exceed 60% of Basic Cover Price. If you make any reciprocal payments, or the retailer makes any...
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year to oversee the effective running of ABC, and includes key representatives from agencies, advertisers, media owners and trade bodies. Our Reporting Standards Groups (RSGs) are responsible for developing ABC Reporting Standards, which are the rules...
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Single Copy Sales - Consumer Magazines
promoted as ‘free’. Two or more publications claimed: Sales of Multipacks must be separately and clearly identified on newstrade reports and documentation If a magazine in the pack is a back issue or is at all promoted as ‘free’ then it cannot be...
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A call to arms against ad fraud
to keep themselves and their teams informed and continually carry out the necessary due diligence on who they partner and trade with. And they need to do this unfailingly. Remember, in the world of ad fraud, consistency is king. To the future As an...
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ABC verifies AOL UK to JICWEBS Brand Safety Principles
ABC is governed by the industry, for the industry. ABC’s board consists of advertisers, media agencies, media owners and trade bodies. They represent the differing interests of the media industry and meet regularly to agree new standards and make...
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Epsilon/Conversant MAGNA GLOBAL Telegraph Media Group Limited Core Mail Metro Media The Kite Factory Crimtan Mantis The Trade Desk Dailymotion MediaCom TikTok ESI Media MediaCom North Total Media Essence Global Limited Mindshare Tremor Video Facebook...
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New Brand Safety & Ad Fraud Seals released by TAG
Samsung Ads Scoota seedtag Sharethrough Inc. Sky Spotify TAN Media Teads Telegraph Media Group Limited The Irish Times The Trade Desk TikTok TripleLift Twitter Unruly VDX.tv Venatus Vevo Walk in Media Wavemaker Global Xaxis Yahoo Mike Zaneis, President...
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Record number of companies achieve TAG Certified status as ABC sees 15% growth on awarded seals
Exponential Interactive d/b/a VDX.tv Merkle The 7Stars Fifty Technology Meta The Irish Times Financial Times Mindshare The Trade Desk Finecast MiQ TikTok Global Mobsta Inc TripleLift GroupM Moloco Universal McCann Worldwide Guardian Nano Interactive...
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TAG launches ad industry's first global Brand Safety Certification program
Sovrn Spotify SpotX SYZYGY Tan Media TEADS Telegraph Media Group Limited The 7Stars The Guardian The Kite Factory Ltd The Trade Desk Thomson Reuters (Markets) TikTok Total Media TripAdvisor TripleLift Twitter Unruly VDX.tv VE Global UK Limited Venatus...
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Publisher Controlled Direct Delivery - Regional Publications
or group of retailers who provide a publication home delivery service. Where you make an incentive offer through the newstrade that refunds less than the full cover price of the publication you can only claim these copies if the refund is made directly...
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Effective Measure has renewed its ABC accreditation
ABC is governed by the industry, for the industry. ABC‟s board consists of advertisers, media agencies, media owners and trade bodies. They represent the differing interests of the media industry and meet regularly to agree new standards and make...
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ABC issues EDAA Trust Seal to Ve Interactive
ABC is governed by the industry, for the industry. ABC’s board consists of advertisers, media agencies, media owners and trade bodies. They represent the differing interests of the media industry and meet regularly to agree new standards and make...
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Exact Editions, the digital publishing platform, has renewed its ABC accreditation
ABC is governed by the industry, for the industry. ABC’s board consists of advertisers, media agencies, media owners and trade bodies. They represent the differing interests of the media industry and meet regularly to agree new standards and make...
