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11.Jan.2018

ADYOULIKE verified by ABC to JICWEBS Brand Safety principles

11/01/2018 - CLIENT PRESS RELEASE

ADYOULIKE has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.

The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

10.Jan.2018

Precise.TV verified by ABC to JICWEBS Brand Safety principles

10/01/2018 - CLIENT PRESS RELEASE

Today, Precise.TV has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.  The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

14.Dec.2017

Trusted data at a glance with new ABC certificates

14/12/2017

We’re delighted to unveil our brand new certificate design, which has been developed to reflect the recent updates to our Industry Standards.

Watch the certificate walkthrough video here

Our new ‘at a glance’ certificates allow media buyers and planners to access trusted trading data more easily than ever before. Buyers can now see each brand’s top-line figures clearly highlighted on the first page - such as the quantity of actively purchased copies in the Consumer Magazine sector – and explore further breakdowns later in the certificate using colourful graphs and tables.

Read more …

04.Dec.2017

Ve Global verified by ABC to JICWEBS Brand Safety principles

04/12/2017 - CLIENT PRESS RELEASE

Ve Global (“Ve”) has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.  The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

17.Nov.2017

Blis verified by ABC to JICWEBS Brand Safety Principles

17/11/2017 - CLIENT PRESS RELEASE

Today, Blis has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.  The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

14.Nov.2017

Oracle’s Moat Receives ABC Certification for Video Viewability Measurement

14/11/2017 - CLIENT PRESS RELEASE

ABC UK Issues Moat New Video Viewability Certificate in its First Year Available

NEW YORK, November 14, 2017 /PRNewswire/ -- Oracle’s Moat, a SaaS analytics and measurement provider focused on delivering products for marketers and publishers, has been certified by independent verification provider ABC UK to the JICWEBS Principles for Video Viewability Measurement.

Read more …

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