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ABC Data

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General

15.Feb.2018

All change for ABC

15/02/2018

Be ready for the changes:
Download our Interactive Report Guide
Walk through the new look certificates

 

Our new report for the Consumer Magazine sector marks a key step change in the delivery of our data, revealing new industry agreed Standards that simplify reporting and further support market growth.

Read more …

09.Feb.2018

GroupM UK verified by ABC to JICWEBS Brand Safety Principles

 09/02/2018 - CLIENT PRESS RELEASE

GroupM UK Digital Programmatic Service has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

02.Feb.2018

Affectv renews ABC verification to JICWEBS Anti Ad-Fraud and Brand Safety Principles

 02/02/2018 - CLIENT PRESS RELEASE

Affectv has renewed two JICWEBS Seals of Compliance, as verified by independent auditor ABC, demonstrating it continues to meet industry agreed standards to reduce the risk of both ad misplacement (linked to the issue of brand safety) and exposure to ad fraud.

Read more …

01.Feb.2018

Rubicon Project receives JICWEBS Anti Ad-Fraud and Brand Safety verification from ABC

01/02/2018 - CLIENT PRESS RELEASE

The UK's Joint Industry Committee for Web Standards (JICWEBS) announced today that Rubicon Project (NYSE: RUBI), the Global Exchange for advertising, has achieved two JICWEBS Seals of Compliance, as verified by independent auditor ABC, demonstrating the company has met industry agreed standards to reduce the risk of both ad misplacement (linked to the issue of brand safety) and exposure to ad fraud.

Read more …

11.Jan.2018

ADYOULIKE verified by ABC to JICWEBS Brand Safety principles

11/01/2018 - CLIENT PRESS RELEASE

ADYOULIKE has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.

The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

10.Jan.2018

Precise.TV verified by ABC to JICWEBS Brand Safety principles

10/01/2018 - CLIENT PRESS RELEASE

Today, Precise.TV has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.  The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

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