16/08/2017 - CLIENT PRESS RELEASE
Today, Fifty Media has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.
16/08/2017 - CLIENT PRESS RELEASE
Today, Avocet has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.
26/07/2017
A wide ranging set of changes for Regionals were recently agreed by the industry. The changes are designed to enhance the value of your ABC while reducing the cost, and remove unnecessary complexity without diluting the stamp of trust associated with our certification.
19/07/2017 - CLIENT PRESS RELEASE
Today, Venatus has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.
18/07/2017 - CLIENT PRESS RELEASE
Global Media Hub is excited to announce that they have once again been accredited as a Bulk Distribution Associate by ABC, the industry body for media measurement in the UK.
As an ABC Associate, Global Media Hub demonstrates its ability to prove and report on its circulation of monitored free distribution and multiple copy sales to industry-agreed standards. This is a significant benefit to UK publishers of free newspapers and magazines who look to their suppliers to provide accurate distribution data in accordance with ABC standards.
05/07/2017 - CLIENT PRESS RELEASE
comScore Becomes the First Company to Receive ABC Certification for Video Viewability Measurement to JICWEBS Industry Agreed Principles
ABC grants comScore the first certification for Online Video Ad Viewability in validated Campaign Essentials™
comScore today announced that it is the first company to be granted certification by ABC to JICWEBS Principles for video viewability measurement in validated Campaign Essentials™ (vCE®). This certification expands on the solution’s existing ABC-accredited offerings for vCE Viewability for Display and vCE Content Verification, continuing its status as a certified solution for the digital ad market in the UK.