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16.Aug.2017

ABC verifies Fifty Media to JICWEBS Brand Safety Principles

16/08/2017 - CLIENT PRESS RELEASE

Today, Fifty Media has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

16.Aug.2017

ABC verifies Avocet to JICWEBS Brand Safety Principles

16/08/2017 - CLIENT PRESS RELEASE

Today, Avocet has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

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26.Jul.2017

Listening to our industry - new options for regional media

26/07/2017

A wide ranging set of changes for Regionals were recently agreed by the industry. The changes are designed to enhance the value of your ABC while reducing the cost, and remove unnecessary complexity without diluting the stamp of trust associated with our certification.

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19.Jul.2017

ABC verifies Venatus to JICWEBS Brand Safety Principles

19/07/2017 - CLIENT PRESS RELEASE

Today, Venatus has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

18.Jul.2017

Global Media Hub accredited by ABC for third consecutive year

18/07/2017 - CLIENT PRESS RELEASE

Global Media Hub is excited to announce that they have once again been accredited as a Bulk Distribution Associate by ABC, the industry body for media measurement in the UK.

As an ABC Associate, Global Media Hub demonstrates its ability to prove and report on its circulation of monitored free distribution and multiple copy sales to industry-agreed standards. This is a significant benefit to UK publishers of free newspapers and magazines who look to their suppliers to provide accurate distribution data in accordance with ABC standards.

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05.Jul.2017

comScore receives first ABC certification for video viewability measurement

05/07/2017 - CLIENT PRESS RELEASE

comScore Becomes the First Company to Receive ABC Certification for Video Viewability Measurement to JICWEBS Industry Agreed Principles

ABC grants comScore the first certification for Online Video Ad Viewability in validated Campaign Essentials™

comScore today announced that it is the first company to be granted certification by ABC to JICWEBS Principles for video viewability measurement in validated Campaign Essentials™ (vCE®). This certification expands on the solution’s existing ABC-accredited offerings for vCE Viewability for Display and vCE Content Verification, continuing its status as a certified solution for the digital ad market in the UK.

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