Delivering a Stamp of Trust for the Media Industry

ABC News

ABC's latest news:

  • 16/04/2018

    We’re excited to say we’ve just completed an Agency Training Roadshow to help buyers and planners learn how they can find important trading information using our redesigned certificates.

    At each session we summarised the key updates ...

  • 15/03/2018

    Today we released our latest Viewability report that, for the first time, includes viewability testing results for Desktop Video in addition to Desktop Banner.

    The report shows that, when configured correctly, the products we’ve ...

  • 15/02/2018

    Be ready for the changes: Download our Interactive Report Guide
    Walk through the new look certificates


    Our new report for the Consumer Magazine sector marks a key step change in the delivery of our data, revealing new industry ...

  • 14/12/2017

    We’re delighted to unveil our brand new certificate design, which has been developed to reflect the recent updates to our Industry Standards.

    Watch the certificate walkthrough video here

    Our new ‘at a glance’ certificates allow media ...

  • 07/11/2017

    We’re delighted to announce a number of improvements which will support market growth whilst making ABC data more accessible to both publishers and agencies and easier to use when trading.

    "These enhancements to our service come as a ...

  • 27/09/2017 

    Our Consumer Magazine Reporting Standards Group (RSG) has agreed an amendment to ABC standards that will give publishers greater flexibility to demonstrate how they use new routes to market.

    The change relates to Controlled Free ...

  • 26/09/2017

    Certification scheme opens for companies providing anti-fraud products


    JICWEBS – the independent body that defines best practice and standards for trusted online ad trading in the UK – has announced the next stage in the move to ...

  • 21/09/2017

    We were delighted to be announced Best Newcomer at the Nimble 2017 awards, held on 14th September 2017.

    This title is awarded to the company that has made the biggest impact using Nimble software in their first 12 months.

    The awards team ...

  • 13/09/2017

    We’re pleased to share that our ‘Introduction to ABC’ online learning course for agencies and advertisers, launched in Spring 2017, has been shortlisted for the ‘Course of the Year’ title at the Nimble 2017 Awards.

    The ceremony, taking ...

  • 08/09/2017

    We’re delighted to announce a new reporting option for the Consumer Magazine sector, designed to help media owners highlight the potential value of new distribution methods.

    The ‘Optional Analyses’ rule, agreed this summer by our ...



    A wide ranging set of changes for Regionals were recently agreed by the industry. The changes are designed to enhance the value of your ABC while reducing the cost, and remove unnecessary complexity without diluting the stamp of trust ...

  • 24/05/2017

    ABC is pleased to announce the launch of its first online learning course for media buyers and planners

    ABC online courses have been created to make ABC data training quick, easy and enjoyable. Freely available to media buyers and ...

  • 16/02/2017

    We are pleased to announce the inclusion of three new ABC brand reports in our Island of Ireland report (December end 2016 period), released today.

    These new brand reports give media owners the opportunity to demonstrate independently ...

  • 30/01/2017

    ABC is pleased to announce that Affectv and RadiumOne are the first companies it has verified to the JICWEBS Good Practice Principles.

    ABC’s role, as a JICWEBS-approved Verification Provider (VP), is to independently audit ...

  • 24/01/2017

    ABC has today released its latest Viewability Report, which showcases the results of testing for a range of products that have met the industry-agreed viewability standards set out by JICWEBS.

    As well as presenting updated results on ...

  • 25/11/2016

    The ABC Board is very pleased to announce the appointment of Simon Redlich as the company's CEO on a permanent basis. Simon has held the post of interim CEO since the start of 2016. During that time he has worked closely with both ...

  • 24/10/2016

    The board of ABC is today announcing the appointment of Derek Morris as its Chairman Designate.

    Derek will take up the position of Chairman after the next ABC board meeting on 7 December 2016. He will replace Sally Cartwright OBE who ...

  • 24/08/2016

    ABC is pleased to announce the launch of its online anti ad-fraud verification programme.

    This follows the recent announcement by JICWEBS of a recognised, industry-agreed set of Good Practice Principles for reducing the risk of ...

  • 11/08/2016

    The Economist demonstrates trusted global reach with new ABC report

    ABC is pleased to announce the launch today of its first Worldwide Brand Report. This innovative new offering allows brands and media groups to demonstrate ...

  • 09/06/2016

    Every year advertisers pay for online advertising which is never seen. In a step to bring transparency to the market TS Digital Nordic is launching Viewability Certification in the Nordic countries in partnership with ABC UK. The ...

  • 29/02/2016

    February was a very busy month for ABC, with Consumer Magazines, Newsbrands, Island of Ireland & Regional Publications Reports all being released.

    View February Reports' press coverage & infographics here and our Twitter activity ...

  • 10/12/2016

    I don’t think anyone would challenge the statement that the last seven years have represented a period of unprecedented change in the media industry!

    Back in 2008, at the start of my time at ABC, we were heading into the worst ...

  • 02/12/2016

    ABC has announced today that Simon Redlich, its current Executive Director of Audit, Finance & ICT, has been appointed interim Chief Executive Officer of ABC and will take up the role from 1st January 2016. Jerry Wright, the current ...

  • 23/11/2015

    Six products certified to updated JICWEBS Standards

    ABC has issued its second industry report which compares test results for online ad viewability measurement products. The report summarises the capability of six products to measure ...

  • 17/11/2015

    Steve Goodman, managing director, print trading at GroupM, praises the new report as “an exciting development”.

    ABC, the industry-owned independent measurement body, is launching a new Monthly Newsbrands report in December, which will ...

  • 29/10/2015

    ABC has today released its latest Content Verification (CV) Summary Report for the period April 2015 to September 2015. This report is a continuation of ABC’s Certification programme, which is designed to independently certify CV ...

  • 21/09/2015

    ABC has today launched a new service, which for the first time certifies the quality as well as the quantity of a household distribution audience.

    Using a new two stage process, ABC will verify the level of distribution to households ...

  • 26/08/2015

    126% increase in Regional news brands reporting multiple platforms with ABC in this report. View our Twitter feed, for more Report ...

  • 13/08/2015

    200 titles reported in the June end Consumer Magazine report, 10 of which are reporting for the first time. Below is the infographic that shows the ABC Consumer Magazine report highlights for June end 2015. Follow all the action from ...

  • 02/07/2015

    Opportunities for Regional Press with new ABC Categories.

    ‘Sample Free Distribution’ and ‘Multiple Copy Subscriptions’ can be claimed from July 2015.

    ABC has introduced standards to support two new circulation categories for regional ...

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The Joint Industry Currencies (JICs) are owned by the industry - advertisers, agencies and media owners – to provide transparent and objective audience measurement for each medium. These data are produced and sold at cost providing both industry accountability and a robust trading currency for each medium.


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