Thinking of taking the plunge into TAG auditing but unsure what it might entail?

Or have you taken on responsibility for your business’s TAG audits but don’t know where to start?

Have no fear! We caught up with TAG Audit Manager Clare Langstaff to answer the key questions people ask us when it comes to understanding the TAG audit process.

ABC’s Director of Audit, Alice Milner, takes a look at how to keep up with our ever-evolving digital industry while maintaining structure and rigour in our services.

10/06/2021

We’re excited to be working with CFlight – the recently launched joint broadcaster project focused on delivering a new TV ad measurement tool.

28/10/2020

Ad fraud is a very present reality – so what can be done? In her new Mediatel News comment piece, our Commercial Director Jan Pitt explores how, by implementing the hygiene measures of our industry-agreed standards, companies within the digital ecosystem can minimise the chances of becoming a victim of online ad fraud. 

05/02/2021

Recognised as a powerful initiative, the Gold Standard has evolved to keep pace with a fast-changing industry and continues to adapt to help drive a healthy sustainable digital ad ecosystem. 

09/10/2020

Media Smart and EDAA’s new online advertising education pack explains interest-based advertising, why it exists and how young people can best manage it.