05/12/2019 - CLIENT PRESS RELEASE

Today, Bauer Media U.K. has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC for the second consecutive year, as it continues to highlight the importance of trust and transparency within advertising.

26.08.2020

In his recent opinion piece in Mediatel News, our CEO Simon Redlich explores how industry approaches to brand safety have been brought into focus by the tumultuous events of 2020, and how the switch to a global perspective will help bring standardisation and greater efficiencies to brands and businesses alike.

07/07/2020

Teads, the global media platform, chose to work with us to become validated against industry-agreed standards for anti-fraud and brand safety. Our new joint case study sheds light on the many benefits our audit process has brought Teads, for whom transparency and trust is key to their partnerships, and how they’ve used the opportunity to further hone their internal processes.

10/09/2020

We’re pleased to share The Trustworthy Accountability Group’s (TAG) press release below, announcing the launch of their global Brand Safety Certification Program. As an approved TAG auditor, we’re delighted to support this world-leading initiative. For more information on how to become validated with us, please head over to our Brand Safety page or contact Senior Account Manager Jo Reid at  

10/09/2019

Our free interactive guide is designed to help you get to grips with online standards. Appearing in Mediatel News recently, our CEO Simon Redlich explains why: https://mediatel.co.uk/newsline/2019/09/10/in-pursuit-of-online-standards/

08/08/2019 - CLIENT PRESS RELEASE

Leading industry owned auditor ABC confirms Comscore validated Campaign Essentials™ (vCE®) compliant with JICWEBS Viewability Principles

Comscore, a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce that its validated Campaign Essentials™ (vCE®) solution is the first product to receive ABC certification for mobile web viewability, including for both display and video. The certification underscores Comscore’s commitment to providing advertisers, agencies and publishers with trusted data that drives informed transactions in the market.