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29.Mar.2019

Smadex verified by ABC to JICWEBS Brand Safety Principles

29/03/2019 - CLIENT PRESS RELEASE

Smadex, Headway’s leading mobile-first DSP for branding and performance advertisers, has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

28.Mar.2019

Global Blue verified by ABC to JICWEBS Brand Safety Principles

28/03/2019 - CLIENT PRESS RELEASE

Today, Global Blue has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

01.Mar.2019

Havas Media verified by ABC to JICWEBS Anti Ad Fraud and Brand Safety Principles

01/03/2019 -  CLIENT PRESS RELEASE

Havas Media has achieved two JICWEBS Seals of Compliance, as verified by independent auditor ABC, demonstrating it has met industry agreed standards to reduce the risk of both ad misplacement (linked to the issue of brand safety) and exposure to ad fraud.

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22.Feb.2019

KNOREX verified by ABC to JICWEBS Anti Ad-Fraud and Brand Safety Principles

22/02/2019 - CLIENT PRESS RELEASE

Knorex has achieved two JICWEBS Seals of Compliance, as verified by independent auditor ABC, demonstrating it has met industry agreed standards to reduce the risk of both ad misplacement (linked to the issue of brand safety) and exposure to ad fraud.

Read more …

21.Feb.2019

GSI audited by ABC to JICWEBS Standards

21/02/2018 - CLIENT PRESS RELEASE

GP One GmbH has received its first Anti-Ad Fraud compliance certificate from industry-owned media auditor ABC.

The certificate demonstrates that GSI has been verified by ABC against its capabilities for identifying and/or excluding 16 types of fraudulent traffic, as identified in the JICWEBS UK Traffic Taxonomy. This independent audit provides assurance that GP One GmbH is providing targeted protection to industry standards against both malicious (or fraudulent) and non-malicious sources of traffic, thereby helping to promote confidence and trust in digital ad trading.

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08.Feb.2019

ADYOULIKE verified by ABC to JICWEBS Brand Safety Principles

08/02/2019 - CLIENT PRESS RELEASE

Today, ADYOULIKE has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry body ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

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