28/05/2020
We’re pleased to announce we’ve expanded our independent validation services to include TAG’s Certified Against Piracy and Certified Against Malware programmes.
This follows our appointment last year as a TAG approved auditor, and our recent announcement that a number of companies have achieved the TAG Certified Against Fraud Seal following our validation of their compliance with the programme requirements.
06/05/2020 - CLIENT PRESS RELEASE
Today, SpotX has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC. The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.
17/04/20 - CLIENT PRESS RELEASE
Today, Publicis Media has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC. The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.
17/04/2020 - CLIENT PRESS RELEASE
Today, Smadex, leading mobile-first DSP for branding and performance advertisers, has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC. The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.
12/03/2020
LoopMe, MiQ, Smaato and TEADS become ABC’s first group of companies to recertify for the Trustworthy Accountability Group’s (TAG) Certified Against Fraud Seal following ABC’s independent validation process.
06/03/2020
A new report has revealed how advertising through the Trustworthy Accountability Group's certified channels drastically reduces online ad fraud, as covered in Mediatel News…