Delivering a Valued Stamp of Trust for the Media Industry

Case study: agenda21

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A year after receiving their first JICWEBS Seal, media agency agenda21 shares the benefits they’ve recorded as a result of becoming verified by ABC to industry standards. Read our new joint case study to find out more.

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The Joint Industry Currencies (JICs) are owned by the industry - advertisers, agencies and media owners – to provide transparent and objective audience measurement for each medium. These data are produced and sold at cost providing both industry accountability and a robust trading currency for each medium.

   

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