17/11/2016 - CLIENT PRESS RELEASE

GroupM, the world’s leading media investment management group, today announced that it has attained the JICWEBS DTSG Brand Safety Accreditation for its UK Programmatic Business.

24/08/2016

ABC is pleased to announce the launch of its online anti ad-fraud verification programme.

This follows the recent announcement by JICWEBS of a recognised, industry-agreed set of Good Practice Principles for reducing the risk of exposure to ad fraud.

09/06/2016

Every year advertisers pay for online advertising which is never seen. In a step to bring transparency to the market TS Digital Nordic is launching Viewability Certification in the Nordic countries in partnership with ABC UK. The initiative is launched with support from several industry associations.

26/05/2016 - CLIENT PRESS RELEASE

EDAA Trust Seal issued by ABC confirms Facebook’s compliance with European standards

Social media giant Facebook has obtained the EDAA Trust Seal for best practice in Online Behavioural Advertising (OBA). Issued by ABC, the Seal demonstrates that Facebook has met European industry-agreed standards when undertaking OBA processes.

01/04/2016 - CLIENT PRESS RELEASE

Switch Concepts Ltd have been renewed with the DTSG Brand Safety Seal by JICWEBS after successfully completing independent verification by ABC.

15/03/2016 - CLIENT PRESS RELEASE

Today, Ve Interactive has been verified by JICWEBS to adhere to the Digital Trading Standards Group (DTSG) Good Practice Principles, independently audited by the ABC.  The aim of the Good Practice Principles is to inject greater transparency into the UK digital display advertising market, ultimately giving agencies and their brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.