17/07/2019 - CLIENT PRESS RELEASE
Global Media Hub is excited to announce that they have once again been accredited as a Bulk Distribution Associate by ABC, the UK JIC (Joint Industry Currency) for media measurement.
17/07/2019 - CLIENT PRESS RELEASE
Today, Venatus Media has, once again, been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC. The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.
18/09/2019
DMEXCO 2019 – The scent of Cologne
So last week it was off we go again, on the merry-go-round that sees much of the online media industry up sticks and take up a temporary home in Cologne, Germany.
DMEXCO is one big, slightly manic event. But hang on. It didn’t feel as dynamic as last year.
15/10/2019
Media buyers may access more than 14,756 audited media brands across 19 countries
05/11/2019
We’re excited to launch our Data Hub, a brand new reporting tool that makes it quick, easy and intuitive for our members and subscribers to find audited ABC data for published media brands.
03/03/2020
Today it’s announced that ABC is working with IAB UK as their auditor of choice to deliver greater trust and transparency behind the Gold Standard initiative.
Since being appointed by IAB UK following their initial announcement, ABC has already completed a robust audit of the internal processes it uses to ensure that businesses comply with the Gold Standard requirements.