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General

12.Jun.2020

Jerry Wright, our former CEO, passes away

12/6/2020

It’s with great sadness that we learned of the passing of Jerry Wright last weekend.

Jerry was our CEO for 7 years and in that time he saw about great change, including a shift of our services into the digital world and a brand relaunch to reflect our new direction.  

Read more …

28.May.2020

VDX.tv audited by ABC to JICWEBS Brand Safety Principles

28/05/2020 - CLIENT PRESS RELEASE

Today, VDX.tv has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC. The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

27.May.2020

ABC’s auditing services extended to include TAG’s Anti-Piracy and Anti-Malware initiatives

28/05/2020

We’re pleased to announce we’ve expanded our independent validation services to include TAG’s Certified Against Piracy and Certified Against Malware programmes.

This follows our appointment last year as a TAG approved auditor, and our recent announcement that a number of companies have achieved the TAG Certified Against Fraud Seal following our validation of their compliance with the programme requirements.

Read more …

21.May.2020

ABC introduces new reporting options for newsbrands

Following widespread discussions with publishers, agencies, advertisers and their trade bodies, we’re today announcing new data reporting options for national newspapers.

These changes have been made to create a balance in how the national newspapers tell their story of growth to the market. At the same time they ensure agencies and advertisers have access to trusted ABC data, supporting buyers’ ongoing and significant investment in national newsbrand print advertising.

Read more …

06.May.2020

SpotX audited by ABC to JICWEBS Brand Safety Principles

06/05/2020 - CLIENT PRESS RELEASE

Today, SpotX has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

27.Apr.2020

Publicis Media audited by ABC to JICWEBS Brand Safety Principles

17/04/20 - CLIENT PRESS RELEASE

Today, Publicis Media has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

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