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06.Mar.2020

TAG study shines light on ad fraud battle

06/03/2020

A new report has revealed how advertising through the Trustworthy Accountability Group's certified channels drastically reduces online ad fraud, as covered in Mediatel News…

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03.Mar.2020

How to rethink print: inspiring stories from three publishers

03/03/2020

In What’s New in Publishing, Esther Kezia Thorpe investigates the reality for many publishers; that print is still a significant proportion, if not the most important profit stream, for the business. It also continues to be a valuable way of building relationships with readers…

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18.Feb.2020

New research from Newsworks calls on advertisers to put their ad spend into quality rather than quantity

18/02/2020

Newsworks, together with research and strategy company house51, has launched a new piece of research called ‘Mental availability in the digital age’.

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13.Feb.2020

ABC enhances Data Hub experience with new feature

11/02/2020

We’re pleased to launch a new function on our Data Hub that enables users to run their own custom-made data reports.

The new ‘Save View’ tool enables members and subscribers to save frequent data search parameters, reducing time spent re-choosing columns or filters whilst providing reassurance that previous searches are comparable.

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06.Feb.2020

ISBA Annual Conference 2020

06/02/2020

ISBA, represented on the ABC Board by Phil Smith, Director General, is holding its 2020 Annual Conference in St Pancras, London on Thursday 27th February

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05.Feb.2020

JAA audited by ABC to JICWEBS Brand safety Principles

05/02/2020 - CLIENT PRESS RELEASE

Today, JAA has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

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