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14.Jul.2020

ABC re-appointed by BARB to independently audit their census-level BVOD data

02/06/2021

We’re proud to have been re-appointed by BARB to independently audit their census-level BVOD data.

As part of a rigorous tender process, BARB has reviewed all their contractors involved in delivering their ‘gold standard’ that underpins the UK television and advertising industry.

Read more …

13.Jul.2020

Inskin audited by ABC to JICWEBS Brand Safety Principles

13/07/2020 - CLIENT PRESS RELEASE

Today, Inskin Media has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

08.Jul.2020

Venatus audited by ABC to JICWEBS Brand Safety Principles

08/07/20 - CLIENT PRESS RELEASE

Today, Venatus has been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by industry-owned media auditor ABC.  The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

30.Jun.2020

Apple News+ achieves ABC Certified Supplier status

30/06/2020

We’re delighted to announce Apple News+ has become an ABC Certified Supplier, following our successful audit of their ‘All you can read sales’ data for Consumer Magazines.

Achieving Certified Supplier status means Apple News+ has completed our robust audit, confirming their systems are capable of providing data that’s compliant with ABC reporting standards.

Read more …

25.Jun.2020

Mindshare, Mediacom, Wavemaker, Essence and M/SIX independently audited and certified for compliance with best industry Brand Safety practices

25/06/2020 - CLIENT PRESS RELEASE

Today, following an independent audit by industry-owned auditor ABC, all five GroupM UK agencies (Mindshare, MediaCom, Wavemaker, Essence and m/Six) have been certified for compliance with the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles. The aim of the Good Practice Principles is to enhance transparency in the UK digital display advertising market, ultimately giving brands greater confidence that their advertising will reach the right audience and will not be associated with content that could jeopardise brand reputation.

Read more …

18.Jun.2020

Going the extra mile to safeguard our clients’ data

18/06/2020

Last year, we were delighted to achieve the highest level of Cyber Essentials accreditation – Cyber Essentials Plus – to show our commitment to protecting our customers’ data.

Cyber Essentials is a government-backed, industry-supported scheme to help organisations protect themselves against common cyber attacks. In this article (published in the Jan/Feb 2020 issue of Chartech), IT Manager Ronnie Ziwa outlines why we wanted to go the extra mile, what was involved and what the additional protection means for our clients.

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