Today, KNOREX has received the EDAA Trust Seal from independent industry Certification Provider ABC, demonstrating their compliance in accordance with the EU Self-Regulatory Programme for Online Behavioural Advertising (OBA).
Earning the Trust Seal is the important last step in the process for Third Parties committed to the self-regulatory programme. The Trust Seal demonstrates compliance and inspires trust in the market.
Knorex provides next generation performance-driven marketing technologies and solutions to some of the world’s most successful brands, agencies and media companies. Underpinned by a data-driven approach, Knorex deepens the way its customers engage its end users via sophisticated personalized one-to-one marketing message to the right audiences at the right time.
Jason Woolley, Director of Client Development at KNOREX, comments:
" Knorex is pleased to support the important initiatives that EDAA leads, and provide assurance to both internet users and ethical advertisers seeking qualified partners, while taking action to raise standards across the industry.”
Jan Pitt, Executive Director of Client Services at ABC, comments, “We are delighted to issue the EDAA Trust Seal to KNOREX having provided them with a robust and independent certification service. Through this certification, KNOREX have demonstrated both their expertise and commitment to working to industry agreed standards. Independent certification helps to raise standards across the industry and will provide KNOREX’s clients greater confidence in their systems and processes.”